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The Great Expired Lead Hoax: Why Everyone Ignores Goldmine

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Let’s say you’re new to the real estate game. You know how to list properties. You know how to present them for prospective buyers. You know how to sell. You’re good at building trustful, lasting relationships with the clients you have because you’re one hundred and ten percent committed to getting them the best deal […]

Top 2 Reasons Why Successful Realtors Use A Dialer

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Prospecting in real estate is all about numbers. The more people you contact, the more you increase your chances of finding quality leads that result in signed contracts.  When you increase your prospecting power, you increase your income. One powerful way to bump up your prospecting is to use a dialer.  In fact, 94% of […]

Mastering Preforeclosures: 3 Key Insights for Agents

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As any experienced agent will tell you, working with preforeclosures can be a tricky business. Your client is in a difficult financial situation and likely to be under enormous pressure, so you need to use all the tact and sensitivity you have at your disposal.  People in dire circumstances tend to be anxious to get […]

4 Ways an Open House Can Open Doors for Your Real Estate Business

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Have you ever held an open house that fell absolutely flat? Where no one showed, or those who did show didn’t produce any leads at all? As a real estate agent, it can be disappointing and discouraging to feel that your hard work hasn’t paid off. Don’t despair. If done right, an open house can […]

The Advantage of Preforeclosure Listings

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Anyone who’s been a realtor for a few years has witnessed some fundamental changes to the way we do business. In a lot of ways, we are still working under the shadow of the Global Financial Crisis, which had major implications for the housing market. In 2006 housing prices peaked and then started declining until […]

Preforeclosures: 4 Shortcuts for Closing in Record Time

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Working with distressed properties has the potential to be an extremely lucrative area of specialty for any agent. There are some inherent difficulties, to be sure, and this is responsible for putting a lot of people off the idea of getting into the pre-foreclosure game in the first place. However, these complications are much easier […]

How to Get Out of a Lead Drought, Once and For All

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Does this scenario sound familiar? You qualify as a realtor, you’ve got your smartphone, your gym membership, and you exude an aura of confidence and success. Then you get your first couple of listings. You help a friend find a new apartment, or maybe a relative buy their first home. You excel, naturally, because you’re […]

The Life of a Listing: Where Do Listings Go When They Die?

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Dearly beloved, we are gathered here today to celebrate the life of a real estate listing. Those who knew this listing know how humble its beginnings were, as were those of so many like it. There was a call from a homeowner to a realtor, and a realtor who came and knocked on the door. Then […]

Keep Your Clients Coming Back for More: Tips for Outstanding Service

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It’s a sad but true fact that many people have come to expect poor customer service as a part of doing business. So when a company or individual provides excellent service to their clients, they will pointedly stand out above the rest. This applies to real estate agents in an even more dramatic way. Real estate is a […]

3 Things about Real Estate Lead Generation You May Not Have Known

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If you’re a realtor fairly new to the game, you’ve probably taken the opportunity at conferences or conventions to network with some of the top agents. These agents are the ones who are in the highest percentile of earners in the industry and the ones eager new agents turn to for guidance and mentorship. No […]

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