[Orem, UT] – October 31, 2024 – REDX, a leading provider of prospecting data and tools for real estate professionals, has announced new updates to Ad Builder, its advertising tool designed to help agents effectively reach target audiences. This latest update introduces built-in customizable ad templates and a direct connection to Facebook ads, empowering real estate agents to launch optimized ad campaigns easily.
Real estate agents face unique challenges when targeting the right audience and making their ads stand out in a competitive market. Running Facebook ads with direct targeting can be a difficult and cumbersome task as described by some commentators in a recent Reddit post. This is because Facebook actively limits the targeting options for real estate agents.
Real Estate Agents have always been able to get better targeting out of Facebook’s custom audience features using REDX data, but now Ad Builder’s new features allow agents to streamline the ad creation process by using pre-built templates tailored specifically for real estate.
Additionally, the direct integration with Facebook’s ad platform allows agents to start targeted campaigns without requiring external tools or extensive advertising knowledge.
With these new capabilities, agents can:
- Reach target audiences more effectively using Facebook’s optimized ad platform.
- Save time and resources by creating ads with customizable templates specifically designed for real estate.
- Choose their targeting approach: Whether using REDX data for hyper-targeted ads or launching campaigns without it, Ad Builder provides the flexibility to fit agents’ advertising needs.
“Our goal with this update is to make advertising as effective and easy as possible for real estate professionals,” says Curtis Fenn, REDX President. “Ad Builder’s integration with Facebook and our ready-to-use templates mean agents can spend less time setting up ads and more time focusing on what matters: connecting with potential clients.”
About REDX REDX is dedicated to providing real estate agents with powerful data and tools to help them grow their businesses. From Expired Leads to GeoLeads and FSBOs, REDX continues to innovate solutions that enable agents to reach qualified leads effectively.
